For many companies, expanding beyond their local borders is a key strategy to acquire new customers and to guarantee a continuous and ongoing revenue generating income stream. Breaking into a foreign market presents a company with its unique challenges. Even companies that already have developed a SaaS product or an e-commerce channel need to continuously optimise their online sales process to meet local customers’ needs and behaviour. Challenges range from understanding the competitive landscape, offering local billing and payment options, having localized not simply translated, managing fulfilment and employing native speaker customers success agents to handle customer inquiries in the local time zones. A company also need to have a solid understanding of the local legal landscape (GDPR and local tax laws (VAT) and must integrate all these elements with a solid back-end-system to be successful in a foreign market.
How can a company overcome these challenges and successfully set up an international digital sales channel?
Our team has a combined 20+ years e-commerce experience and has helped many companies across industries to successfully create and execute an international expansion strategy.
Contact us today and let us help you avoid the pitfalls so many other companies make when breaking into new markets.